Dentistry
Your Website Converts 2% of Visitors. Here's What 5% Looks Like
You're paying $2,000/month for Google Ads. You're getting 800 website visitors.
Healthcare operators and analysts covering the business side of dentistry. Benchmarks from ADA HPI, BLS, and Dental Economics. Dental Intelligence. No Noise.
Dentistry
You're paying $2,000/month for Google Ads. You're getting 800 website visitors.
Practice Management
The rule of thumb is simple: rent should run 5 to 7 percent of your collections. Under 5 percent and your space is cheap relative to production. Over 7 percent and the lease is quietly eating the margin you think you have. Put real numbers on it. A practice collecting
Dentistry
You spent $4,200 on marketing last month. Google Ads ate $2,500.
Practice Management
The benchmark: dental supplies should run 5% to 7% of collections for a general practice. Most offices we look at are sitting at 8% to 10% and have no idea, because supply spend hides across three vendors and a dozen credit card lines. On a $1M practice, the gap between
Dentistry
A three-doctor practice in Texas lost an unencrypted laptop. It had patient records for 2,200 people.
pro-content
When staff costs cross 30% of collections, profitability drops nonlinearly. Plus: the 4 factors that actually move practice valuation multiples.
pro-content
Anonymized calculator data reveals the overhead gap, PPO underestimation problem, and associate comp trends across hundreds of dental practices.
pro-content
State-by-state dental practice benchmarks for Q2 2026. Overhead, staffing costs, PPO write-offs, and valuation multiples across the top 10 markets.
overhead
Lab fees are your third-biggest expense. Most practices haven't renegotiated in years. Here's the playbook.
landing-page
Free calculators + operator playbooks for dental practice owners. No signup required to use the tools.
practice-economics
Most dental practices manage cash flow by checking their bank balance. Here's the 13-week model that actually works.
practice-economics
A 10-minute morning huddle is either your highest-ROI meeting or a waste of time. Here's what separates the two.