Marketing
Google Ads vs SEO vs Referrals: Cost Per Patient (2026)
You spent $4,200 on marketing last month. Google Ads ate $2,500.
Dental Economics
Practice Management
Dental Supply Cost as a Percentage of Collections: What the Benchmark Actually Is
Six percent of collections. That's the number, and it comes from a dental CPA, not a supply catalog. The American Dental Association's own practice management guidance puts inventory costs at no more than 5% to 6% of collections, with office supplies capped separately at about 2%
Dental Economics
Inside the Data: Why Production Is Flat and Profit Is Shrinking
National survey data shows flat production and rising overhead. Where the margin goes, line by line, and what to do about it this week.
Dental Economics
Dental Lab Costs Climbed 22% Since 2024. Here's How to Push Back.
Lab fees are your third-biggest expense. Most practices haven't renegotiated in years. Here's the playbook.
Dental Economics
The 13-Week Cash Flow Forecast Every Dental Practice Needs
Most dental practices manage cash flow by checking their bank balance. Here's the 13-week model that actually works.
Insurance
How to Negotiate PPO Fee Schedules for Better Reimbursement
Practices lose $350K+ annually in PPO write-offs. Here are the concrete steps to negotiate better fee schedules with insurance companies.
Financial Strategy
Dental Equipment: When to Replace, When to Repair, When to Lease
Your equipment decisions are 15-year financial commitments. Here's the math for each option.
Dental Economics
How Much Does It Cost to Add an Operatory in 2026?
Adding a dental operatory costs $75,000 to $175,000 depending on scope. Full cost breakdown, payback period math, and a step-by-step buildout timeline.
staffing
Salary vs % of Production: What Your Associate Contract Actually Means
The two main associate compensation models explained with real numbers - salary ranges, production percentages, and which model favors whom.
Dental Economics
Your Overhead Is 62%. Here's Exactly Where You're Bleeding
You collected $1. 2M last year.
staffing
Your Associates Are Leaving for $5K More. Here's What Retention Actually Costs
Your associate just gave notice. Two weeks from now, they're gone - off to a practice across town that offered $5,000 more per year.
Dental Economics
Your Front Desk Costs $48K/Year. They Should Be Generating $500K.
Your front desk is either your biggest revenue driver or your biggest leak. Here's how to measure which one.