Dentistry
Google Ads vs SEO vs Referrals: Cost Per Patient (2026)
You spent $4,200 on marketing last month. Google Ads ate $2,500.
Dentistry
You spent $4,200 on marketing last month. Google Ads ate $2,500.
Dentistry
A three-doctor practice in Texas lost an unencrypted laptop. It had patient records for 2,200 people.
Dentistry
Teledentistry was supposed to change dental care. The pandemic accelerated adoption.
Dentistry
You collected $1. 2M last year.
Dentistry
OSHA doesn't call ahead. They show up, flash credentials, and start the inspection.
Dentistry
Your associate just gave notice. Two weeks from now, they're gone - off to a practice across town that offered $5,000 more per year.
Dentistry
Here's something most dental practices refuse to measure: how many patients never come back because they're afraid.
Dentistry
There's a false narrative in dentistry: "Digital technology is expensive. Only big practices can afford it.
Dentistry
Before we start, let's be clear about something: your best hygienist probably has a job offer right now.
Dentistry
Imagine sitting at your desk and looking at a spreadsheet that represents the patients you're not seeing.
Dentistry
Your phone rings. It's a new patient.
Dentistry
You didn't announce it. Your insurer didn't send a notice.