Dentistry
Your Website Converts 2% of Visitors. Here's What 5% Looks Like
You're paying $2,000/month for Google Ads. You're getting 800 website visitors.
Dentistry
You're paying $2,000/month for Google Ads. You're getting 800 website visitors.
Practice Management
The rule of thumb is simple: rent should run 5 to 7 percent of your collections. Under 5 percent and your space is cheap relative to production. Over 7 percent and the lease is quietly eating the margin you think you have. Put real numbers on it. A practice collecting
Dentistry
You spent $4,200 on marketing last month. Google Ads ate $2,500.
Practice Management
The benchmark: dental supplies should run 5% to 7% of collections for a general practice. Most offices we look at are sitting at 8% to 10% and have no idea, because supply spend hides across three vendors and a dozen credit card lines. On a $1M practice, the gap between
Dentistry
A three-doctor practice in Texas lost an unencrypted laptop. It had patient records for 2,200 people.
Dentistry
Teledentistry was supposed to change dental care. The pandemic accelerated adoption.
Dentistry
OSHA doesn't call ahead. They show up, flash credentials, and start the inspection.
Dentistry
Your associate just gave notice. Two weeks from now, they're gone - off to a practice across town that offered $5,000 more per year.
Dentistry
Here's something most dental practices refuse to measure: how many patients never come back because they're afraid.
Dentistry
There's a false narrative in dentistry: "Digital technology is expensive. Only big practices can afford it.
Dentistry
Before we start, let's be clear about something: your best hygienist probably has a job offer right now.
Dentistry
Imagine sitting at your desk and looking at a spreadsheet that represents the patients you're not seeing.